Strategic advertising is essential for start-ups aiming to gain traction and drive development. If you're a creator battling to stand out to your product or business, it's time to change your emphasis from product development to advertising method. With the appropriate approach, you can properly get to and engage your target market, eventually driv… Read More


In this compelling episode on the B2B eCommerce Podcast I shared my thinking of why the Sales Funnel no more exists, and various other realities about modern B2B advertising and marketing. We review exactly how the buying journey is currently totally fragmented and the manner in which community structure can help marketing experts retake control of… Read More